Resume
Resume

My Skills
and History

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Prasad Mhaske
Prasad Mhaske
I`m
  • Residence:
    India
  • City:
    Pune
  • Age:
    30
Performance Marketing
100%
Web Development
100%
SEO & Content Writing
100%
Graphic Design
100%
English
90%
Hindi
90%
Digital Marketing Strategy
  • Growth Marketing
  • Demand generation

  • Full funnel campaign management (TOFU to BOFU)

  • Lead nurturing

  • Go-to-market planning

  • Brand positioning

  • Cross-functional collaboration

  • Ad creative optimization and A/B testing

  • Cost-per-click (CPC) and cost-per-acquisition (CPA) optimization

  • Budget allocation and ROI management

  • Community engagement and audience growth
Lead Generation Expertise
  • Lead magnet creation

  • Lead qualification and nurturing

  • Conversion funnel optimization for lead capture

  • Database management and CRM integration

Web Development
  • HTML/ CSS
  • WordPress
  • Shopify
  • Webflow
  • Responsiveness
  • Framer
  • SEO/ Social Media
SEO & PPC Tools
  • Backlink Building
  • SEO (On Page / Off Page / International / Technical SEO)
    )
  • Moz
  • Pingdom
  • Yoast SEO
  • Rank Math
  • Google Keyword
    Planner
  • SEMRush
  • Ahref
  • SEO Optimizer
  • SmallSEOtools
Performance & Analytics Tools
  • Google Ads Manager
  • Meta Ads Manager
  • LinkedIn Campaign Manager
  • SEMRush Position Tracking
  • SEMRush Backlink Analytics/ Backlink Building Tool
  • Google Analytics
  • Microsoft Clarity
  • Hubspot Analytics
  • Google Tag Manager
  • Looker Studio
  • Salesforce CRM
  • CRM Management
  • Attribution Modelling
  • Data Analytics (PowerBI)
  • Conversion Tracking
  • Analytics Dashboard Creation
Online Budget Planning & Financial Management
  • Campaign budget allocation

  • Performance-based budget optimization

  • Cost management and ROI calculation

Email & SMS Marketing Tool
  • Lemlist
  • Zapier
  • Brevo
  • Mailchimp
  • Bulksmsplan
Content Creation Tool
  • Gravity Write
  • QuillBot
  • Grammarly
  • Topic
    Research
  • Prompt Engineering
Graphic Design Tool and AI tool
  • Canva
  • Vista Create
  • ChatGPT
  • Claude AI
  • Gemini
  • Perplexity
  • Sora
  •  Adobe Illustrator
  •  Adobe Photoshop
  • Adobe Premiere Pro
Other Tools
  • Microsoft Office
Work History
Digital Marketing Executive at PatSeer Technologies
April 2024- Present
  • Led integrated digital marketing campaigns, optimising SEO, paid acquisition and email strategies to drive qualified lead growth and conversion acceleration

  • Delivered a 56% increase in qualified inbound leads

  • Delivered a 186 percent increase in paid ad clicks while reducing cost per click by over 50%, significantly increasing

  • Improved website traffic by 200% for year 2024 - 2025, improved SERP rankings for high converting keywords, driving more sales ready inbound traffic.

  • Increased domain authority score from 21 to 36 with removing domain's toxicity status from "High to Low"

  • Oversaw technical SEO and performance optimization, reducing page load time by 91 percent and improving site

  • Implemented CRO enhancements, improving landing page conversion rates by 32%

  • Developed and executed LinkedIn campaigns, amplifying brand presence and supporting inbound lead generation

  • Led email and nurture programs with open rates up to 41.5 percent and CTRs over 7 percent, outperforming industry benchmarks and accelera6ng MQL to SQL progression.

  • Managed content marketing programs, webinars, and blog strategies to increase engagement and SEO authority.

  • Researched and tested new digital marketing tools and platforms to streamline marketing workflows and improve team efficiency

  • Managed multi-channel social media presence across LinkedIn, including content creation and community management, increasing follower base to 19,000+ and generating consistent lead flow with 192% increase in organic impressions

  • Managed online budget allocation and performed regular performance analysis to ensure optimal ROI on marketing investments

  • Created comprehensive reports and dashboards measuring social media performance, digital campaign metrics, and lead generation funnel effectiveness

  • Planned and executed 8 webinars attracting 2000+ participants with 7% conversion to accounts

Freelance Digital Marketer at Page End Company
Oct 2018 – present
  • Managed social media presence and content distribution across platforms (Facebook, Instagram, etc.) to improve brand visibility and audience engagement

  • Strategized, developed, and managed SEO efforts and conversion funnels to generate monthly unique site visitors and monthly revenue . Designed, implemented, and optimized retargeting ads using Google ads, Meta ads manager to improve the visitor to paid conversion rate by 355%

  • Managed social media advertising campaigns across Facebook, Instagram, and Google Ads, optimizing ad spend and increasing ROAS by tracking KPIs including cost per click, conversion rates, and customer acquisition cost

  • Developed and executed multi-platform social media strategies with content calendars, posting schedules, and community management to build brand awareness and drive lead generation

  • Planned and budgeted online digital marketing campaigns with specific KPIs (brand awareness, lead generation, client acquisition), tracking performance metrics through Google Analytics, Meta Ads Manager, and custom dashboards

  • Planned, performed keyword research, and outlined blog posts designed for SEO, and managed a content writing to complete that content

  • Implemented an A/B testing framework for SEO purposes for all content, which incrementally improved the rank for targeted keywords, leading to an improvement in ROI by 14%

  • Exceeded growth targets every quarter by 12% on average

  • Created visually stunning and engaging content that captures the attention of their audience using the design tools

Freelance Web Developer & Designer at Page End Company
Oct 2018 – present
  • Designed and developed a responsive website for a client, resulting in a 20% increase in website traffic and a 15% increase in conversion rates.
  • Implemented a new SEO strategy, resulting in a 25% increase in organic search traffic and a 20% increase in keyword rankings.
  • Designed personalized websites for fresher, middle and senior level clients.
  • Tested websites for compatibility across multiple browsers and devices, identifying and resolving issues to ensure a consistent user experience and improve website accessibility.
  • Checked for errors and de-bugging websites.
  • Optimization in page speeds, and server.
  • Debugged many issues such as high loading time, server errors, database errors, etc.
  • Developed and maintained a website security protocol, resulting in a 100% reduction in website security breaches.
  • Created websites using WordPress, Shopify, Webflow and modified them using custom Php, HTML & CSS as per client requirement
  • Created graphics and banners for websites using design tools
Prasad Mhaske © 2025 All Rights Reserved.
Email: mhaskeprasad44@gmail.com
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